Apple allegedly working on cheaper 'AirPods Lite' - AppleInsider

1 year ago 49

AirPods 3

AppleInsider whitethorn gain an affiliate committee connected purchases made done links connected our site.

Analysts are present suggesting that Apple whitethorn make a "lite" mentation of its AirPods to vie against cheaper wireless earbuds.

Apple's AirPods, portion popular, are not inexpensive erstwhile looking astatine the wireless earbud marketplace arsenic a whole. For example, AirPods 2 commencement astatine $129, and AirPods 3 outgo $169, which whitethorn beryllium a turnoff for immoderate buyers. Now, 1 expert believes Apple whitethorn beryllium preparing to adhd a much budget-friendly exemplary to its lineup.

In a enactment seen by 9to5Mac, expert Jeff Pu alleges that Apple volition merchandise a "lower priced product" arsenic a means of competing successful the fund wireless earbud market.

According to the note, Pu claims that request for AirPods is expected to diminution implicit the adjacent year. In 2022, Apple sold 73 cardinal units, but Pu believes it could driblet to 63 cardinal successful 2023. He besides thinks this would beryllium owed to "soft AirPods 3 demand," and due to the fact that Apple whitethorn not merchandise caller AirPods successful 2023.

Currently, it's not evident what features "AirPods Lite" would person oregon however overmuch they would outgo astatine launch.

As 9to5Mac points out, Apple could besides trim the terms of the second-generation AirPods adjacent further.

Previously, rumors suggested that Apple could beryllium moving connected "AirPods Pro Lite," a merchandise designed to capable the niche betwixt AirPods and AirPods Pro. However, rumors regarding "AirPods Pro Lite" tapered disconnected by the extremity of 2020.

In September, Apple released the 2nd procreation of AirPods Pro. The updated model boasts improvements to audio prime portion keeping the aforesaid plan of its predecessor.

AppleInsider volition beryllium covering the 2023 Consumer Electronics Show successful idiosyncratic connected January 2 done January 8, wherever we're expecting Wi-Fi 6e devices, HomeKit, Apple accessories, 8K monitors, and more. Keep up with our sum by downloading the AppleInsider app, and follow america connected YouTube, Twitter @appleinsider and Facebook for live, late-breaking coverage. You tin besides cheque retired our authoritative Instagram relationship for exclusive photos passim the event.

Read Entire Article