Augmented Reality and Virtual Reality Market Size to Grow by USD 364557.67 Million From 2022 to 2027, Customer Landscape, Vendor Assessment & Market Dynamics- Technavio - Yahoo Finance

, /PRNewswire/ -- Technavio categorizes the Global Augmented Reality (AR) and Virtual Reality (VR) Market arsenic a portion of the genitor exertion hardware, storage, and peripherals market, covering manufacturers of cellular phones, idiosyncratic computers, servers, physics machine components, and peripherals. The Global Augmented world and virtual world Market share is acceptable to summation by USD 364557.67 Million from 2022 to 2027. Moreover, the market's maturation momentum volition accelerate astatine a CAGR of 52.37% as per the latest marketplace forecast study by Technavio. The marketplace volition besides grounds a 31.83% Y-O-Y growth complaint during the forecast period.

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Global Augmented Reality and Virtual Reality Market - Customer Landscape

Our study analyzes the Life Cycle of the Global Augmented Reality and Virtual Reality Market from the innovator's signifier to the laggard's stage. The study illustrates the lifecycle of the planetary augmented world and virtual world market, focusing connected the adoption rates of the large countries specified arsenic the US, China, Japan, Germany, and the UK. To assistance companies measure and make maturation strategies for 2022-2027. Our researchers person included –

• Key acquisition criteria

• Adoption rates

• Adoption lifecycles

• Drivers of terms sensitivity

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Global Augmented Reality and Virtual Reality Market – Vendor Analysis

Vendor Landscape - The planetary AR and VR marketplace is fragmented, and the vendors are deploying maturation strategies specified arsenic technological advancements to vie successful the market. The marketplace players besides importantly leverage outer marketplace drivers, specified arsenic expanding dependence connected apps and the proliferation of AR apps for galore activities to execute maturation opportunities. However, factors specified arsenic hardware limitations volition situation the maturation of the marketplace participants. The expanding consciousness among imaginable customers provides tremendous opportunities for tiny vendors, encourages tiny vendors to innovate and win successful a beardown competitory environment, allows vendors to recognize customers' interests, and enables nonstop enactment with imaginable buyers. Thus, making the marketplace competitive.

Key Vendor Profiles -

• Alphabet Inc.

• Apple Inc.

• Augmented Pixels Inc.

• Blippar Ltd.

• CyberGlove Systems Inc.

• Eon Reality Inc.

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Global Augmented Reality and Virtual Reality Market - Segmentation Assessment

Geography Segment Overview

Technavio's marketplace probe study entails elaborate accusation connected determination opportunities successful store for vendors, which volition assistance successful generating income revenues. The Global Augmented Reality and Virtual Reality Market as per geography is categorized into APAC, North America, Europe, the Middle East and Africa, and South America. The study provides an close prediction of the publication of each regions to the maturation of the Global Augmented Reality and Virtual Reality Market size and actionable marketplace understandings.

• Regional Highlights - APAC is the fastest-growing portion successful the planetary augmented world and virtual world marketplace compared to different regions. 35% of the market's maturation volition originate from APAC. Factors specified arsenic the beingness of cardinal vendors, increasing investments successful AR and VR exertion from cardinal vendors, rising adoption of technologically precocious applications among consumers, and beardown probe activities to summation the exertion of AR and VR technologies are driving the maturation of the marketplace successful the region. The US and Canada are the starring contributors to the AR and VR marketplace successful the region. The beingness of cardinal vendors successful the portion is apt to further augment the maturation of the AR and VR marketplace successful North America.

• Revenue Generating Segment Highlights - The Global Augmented Reality and Virtual Reality Market arsenic per exertion segmentation is categorized into AR and VR. The augmented world and virtual world marketplace stock maturation by the AR conception volition beryllium important during the forecast period. Factors specified arsenic caller merchandise (hardware and software) launches, increasing adoption of AR successful antithetic exertion areas, and rising backing and investments successful AR exertion are attributed to the precocious maturation complaint of the AR segment.

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Global Augmented Reality and Virtual Reality Market – Market Dynamics

• Major Driver - The expanding request for AR and VR exertion is driving the maturation of the augmented world and virtual world market. The adoption of AR and VR technologies has accrued importantly successful the past decade. The increasing exertion areas of AR and VR exertion successful antithetic fields, specified arsenic education, medical, retail, and grooming is boosting the maturation of the market. In addition, technological innovations from vendors, coupled with the increasing penchant for online buying are driving the maturation of the marketplace successful focus.

• Major Trend - Growing backing successful startup AR and VR companies from investors is simply a large inclination successful the market. The increasing popularity of AR and VR technologies is attracting important backing from antithetic companies arsenic the exertion of these technologies is going beyond gaming to enterprises, healthcare, and marketing. The backing from task capitalists successful tiny startups volition beforehand technological advancement successful the AR and VR market, which volition boost the maturation of the planetary AR and VR marketplace during the forecast period.

• Major Challenges - The risks associated with AR and VR applications whitethorn situation the augmented world and virtual world marketplace growth. AR and VR cod and process immense amounts of accusation astir users and their environment. Therefore, privateness concerns are a large situation successful the planetary AR and VR market. Information information risks are mostly related to AR games, which, by their nature, impact enactment with the existent world. AR users prosecute actively with exertion successful assorted activities, specified arsenic taking photos and capturing videos connected devices, which often way determination data. The information of this accusation depends mostly connected users' behavior, however actively they stock their AR experiences connected societal media and however freely they stock their accusation with AR exertion providers.

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Augmented Reality and Virtual Reality Market 2023-2027: Key Highlights

• CAGR of the marketplace during the forecast play 2023-2027

• Detailed accusation connected factors that volition assistance augmented world and virtual world market growth during the adjacent 5 years

• Estimation of the augmented world and virtual world market size and its publication to the genitor market

• Predictions connected upcoming trends and changes successful user behavior

• The maturation of the augmented world and virtual world market

• Analysis of the market's competitory scenery and elaborate accusation connected vendors

• Comprehensive details of factors that volition situation the maturation of augmented world and virtual world marketplace vendors

Related Reports

• The augmented world successful retail market survey is simply a broad study with in-depth qualitative and quantitative probe evaluating the existent script and analyzing the maturation of 39.0 and a CAGR of 41.7% with the marketplace stock expanding by USD 9.24 billion during the forecast play 2021 to 2026. The marketplace is segmented by benignant (apparel, furniture, lighting, and decor, footwear, grocery, and others) and geography (North America, Europe, APAC, South America, and the Middle East and Africa).

• The augmented and virtual world successful healthcare market stock is expected to summation by USD 6.55 billion from 2021 to 2026, and the market's maturation momentum volition accelerate astatine a CAGR of 29.13%. The marketplace is segmented by constituent (hardware and software) and geography (North America, Europe, APAC, South America, and the Middle East and Africa).

Table of contents:

1 Executive Summary

• 1.1 Market overview

2 Market Landscape

• 2.1 Market ecosystem

3 Market Sizing

• 3.1 Market definition

• 3.2 Market conception analysis

• 3.3 Market size 2022

• 3.4 Market outlook: Forecast for 2022-2027

4 Historic Market Size

• 4.1 Global augmented world and virtual world marketplace 2017 - 2021

• 4.2 By exertion Segment Analysis 2017 - 2021

• 4.3 By exertion Segment Analysis 2017 - 2021

• 4.4 By geography Segment Analysis 2017 - 2021

• 4.5 Country Segment Analysis 2017 - 2021

5 Five Forces Analysis

• 5.1 Five forces summary

• 5.2 Bargaining powerfulness of buyers

• 5.3 Bargaining powerfulness of suppliers

• 5.4 Threat of caller entrants

• 5.5 Threat of substitutes

• 5.6 Threat of rivalry

• 5.7 Market condition

6 Market Segmentation by Technology

• 6.1 Market segments

• 6.2 Comparison by Technology

• 6.3 AR - Market size and forecast 2022-2027

• 6.4 VR - Market size and forecast 2022-2027

• 6.5 Market accidental by Technology

7 Market Segmentation by Application

• 7.1 Market segments

• 7.2 Comparison by Application

• 7.3 Consumer - Market size and forecast 2022-2027

• 7.4 Enterprise - Market size and forecast 2022-2027

• 7.5 Market accidental by Application

8 Customer Landscape

• 8.1 Customer scenery overview

9 Geographic Landscape

• 9.1 Geographic segmentation

• 9.2 Geographic comparison

• 9.3 North America - Market size and forecast 2022-2027

• 9.4 APAC - Market size and forecast 2022-2027

• 9.5 Europe - Market size and forecast 2022-2027

• 9.6 Middle East and Africa - Market size and forecast 2022-2027

• 9.7 South America - Market size and forecast 2022-2027

• 9.8 US - Market size and forecast 2022-2027

• 9.9 China - Market size and forecast 2022-2027

• 9.10 Germany - Market size and forecast 2022-2027

• 9.11 UK - Market size and forecast 2022-2027

• 9.12 Japan - Market size and forecast 2022-2027

• 9.13 Market accidental by geography

10 Drivers, Challenges, and Trends

• 10.1 Market drivers

• 10.2 Market challenges

• 10.3 Impact of drivers and challenges

• 10.4 Market trends

11 Vendor Landscape

• 11.1 Overview

• 11.2 Vendor landscape

• 11.3 Landscape disruption

• 11.4 Industry risks

12 Vendor Analysis

• 12.1 Vendors covered

• 12.2 Market positioning of vendors

• 12.3 Alphabet Inc.

• 12.4 Apple Inc.

• 12.5 Augmented Pixels Inc.

• 12.6 Blippar Ltd.

• 12.7 CyberGlove Systems Inc.

• 12.8 HP Inc.

• 12.9 HTC Corp.

• 12.10 Lenovo Group Ltd.

• 12.11 Magic Leap Inc.

• 12.12 Microsoft Corp.

• 12.13 PTC Inc.

• 12.14 Samsung Electronics Co. Ltd.

• 12.15 Seiko Epson Corp.

• 12.16 Toshiba Corp.

• 12.17 Zugara Inc.

13 Appendix

• 13.1 Scope of the report

• 13.2 Inclusions and exclusions checklist

• 13.3 Currency conversion rates for US$

• 13.4 Research methodology

• 13.5 List of abbreviations

About Technavio

Technavio is simply a starring planetary exertion probe and advisory company. Their probe and investigation absorption connected emerging marketplace trends and provides actionable insights to assistance businesses place marketplace opportunities and make effectual strategies to optimize their marketplace positions.

With implicit 500 specialized analysts, Technavio's study room consists of much than 17,000 reports and counting, covering 800 technologies, spanning crossed 50 countries. Their lawsuit basal consists of enterprises of each sizes, including much than 100 Fortune 500 companies. This increasing lawsuit basal relies connected Technavio's broad coverage, extended research, and actionable marketplace insights to place opportunities successful existing and imaginable markets and measure their competitory positions wrong changing marketplace scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio