Chinese regulators bar celebrity from endorsing e-cigarettes, after-school tutoring, and medicine · TechNode - TechNode

On Monday, Chinese regulators introduced caller guidelines regulating personage endorsements, aimed astatine the “frequent occurrence” of amerciable and mendacious endorsements by celebrities successful caller years, which the regulators said earnestly damaged the market. Celebrities are not allowed to endorse baccy products including e-cigarettes, after-school tutoring, healthcare, medicine, aesculapian instruments, oregon look nutrient for peculiar aesculapian purposes from Oct. 31. Chinese regulators severely tightened regulations connected after-school tutoring past summer, banning after-school tutoring companies, from earning profits, raising capital, oregon going public. [SAMR, successful Chinese]