Clix Reports 99% of Its Users Are Streaming Entertainment - MarTech Series

 Targeting Gen Z and Millennials With Top Series & Movies

Clix, the fast-growing integer “guidance guru” for streaming movies, bid and Clix’ archetypal contented reports that 99 percent of its 12 cardinal planetary assemblage are watching via mobile phones and tablets.1 The astir exclusive mobile behaviour targeting “what-to-watch” user request successful a oversea of streaming contented represents an manufacture first. According to Google Analytics, Clix users are migrating to mobile en masse to archetypal observe their apical amusement choices anterior to watching connected immoderate surface and platform.

“Our consumers, particularly millennials and Gen Z, expect to get their accusation astir what-to-watch instantaneously – anytime, anyplace successful this ever-shifting landscape,” said Ed Sullivan, Clix Founder and CEO. “Our users cognize Clix is allied with apical streamers to marque it easier to find the champion of what to watch.”

“These pivotal behaviour observations are indicative of a displacement successful audiences successful wide demanding further power implicit however they navigate amusement consumption”

Clix’s 12 cardinal registered users are increasing by astir 800,000 U.S.-based users monthly, according to Google Analytics. The institution has a beardown planetary assemblage arsenic good with astir fractional of caller idiosyncratic postulation derived from amusement centric young audiences specified arsenic users from India, the Middle East, Asia, and Western Europe.

Marketing Technology News: AiAdvertising Launches Next-Generation Investor Website

“Everyone is walking astir with a TV successful their pouch – and that time-burning question connected their lips: ‘What should I watercourse today?’ said Stacy Jolna, Clix Founder and CMO and recognized manufacture disrupter who was connected the archetypal enforcement squad that launched media disruptor TiVo. “Clix connected your iphone oregon Android instrumentality is the quickest mode to spot our “discover and watch” recommendations called ClixPix, whether you’re riding the subway, simply bored successful class, oregon radical chatting astir the hottest caller bid and movies.

“These pivotal behaviour observations are indicative of a displacement successful audiences successful wide demanding further power implicit however they navigate amusement consumption,” added Jolna. “Technology has taught america to expect instant gratification and Clix offers that with “what to watch” guidance which saves clip and the vexation of wading done an abundance of offerings connected streamers and different platforms. It’s astir delivering clarity successful a clip of chaos and making viewing stress-free and amusive for our consumers.”

“Our apical video-centric suggestions of what to stream, ClixQuizzes connected TV, movies and sports, arsenic good arsenic our increasing buying functionality for conscionable what you privation to buy, together, creates a idiosyncratic transportation to our viewers,” adds, Patricia Sullivan, Founder and Chief Creative Officer. “Our viewers’ demands and desires are Clix’s usher for what we volition unveil next. We cognize they don’t privation much guides and grids to conflict done arsenic they hunt for their amusement experience.”

The Clix what-to-watch methodology combines artificial quality and instrumentality learning arsenic good arsenic adept quality editorial curation, publication and cinematography excellence, large acting and directing each lend to our recommendations arsenic good arsenic the sentiment of our Clix societal community.

Adds Ed Sullivan, “Get it close for the user and we’ll get it close for each of the stakeholders successful the ecosystem!”

Clix is focused connected advancing the mobile, desktop and location surface amusement experience, disposable connected implicit 80 long-form linear channels and platforms, including Roku, Apple TV, Amazon Fire TV, FreeVee, BoxOne, and LG Smart TVs. The bulk of Clix’s viewers are Gen Z and millennials who similar their mobile instrumentality for fast-paced “what-to-watch” updates.

Marketing Technology News: The Top 4 Things Brands Should Keep successful Mind Ahead of the Holidays