Designing Wild New Augmented Reality Stories With Cyrene Quiamco - Forbes

1 year ago 37

Cyrene Quaimco considers her adjacent AR creations.

Cyrene Quaimco

What would you make successful an augmented world?

Cyrene Quiamco, amended known arsenic CyreneQ, is simply a Filipino-American societal media artist, influencer, published writer and Augmented Reality Lens Creator. She is known for creating accepted and augmented creation connected Snapchat with implicit 1.5 cardinal views connected Snapchat and person received aggregate manufacture awards. Cyrene Quiamco chatted with Forbes astir her acquisition successful AR and beyond.

Goldie Chan: Hello Cyrene, acknowledgment for taking the clip retired of your engaged AR instauration docket to speech to us. What has your vocation way been?

Cyrene Quiamco: Ever since I was a kid, I ever knew that I wanted to prosecute a vocation successful art. Choosing creation was scary since determination is simply a stigma of being a starving artist. I knew aboriginal connected I needed to enactment other hard to marque my imagination arsenic an creator travel true. My creation vocation started successful precocious schoolhouse erstwhile I would make t-shirt designs and merchantability it to schoolhouse clubs. I retrieve purchasing my archetypal laptop with the profits I made from selling my garment designs.

With that laptop, it opened the satellite of freelance. I was capable to walk my escaped clip aft schoolhouse doing freelance gigs wherever I would plan logos, brochures and websites. That continued connected passim college. During my sophomore year, I was capable to acquisition and wage disconnected my archetypal house, successful cash, with the wealth I made from my freelance and other assistance money.

After college, I worked for Verizon arsenic a web designer. I inactive continued my freelance connected the side. It was erstwhile I created a website for this caller app called Snapchat that my vocation took a immense turn. Snapchat backmost past was known for sending pictures that would vanish successful 10 seconds. There was a assemblage of artists that doodled connected apical of disappearing pictures. The artwork was truthful astonishing that I felt it was a discarded that they disappeared, truthful I created a website that archived and showcased these pieces. It was being progressive successful this caller Snapchat creation assemblage that I was capable to make a pursuing and a vocation with my doodles.

My astir viral creation bid was my personage selfie series. I would instrumentality a selfie and doodle a personage with me. Next happening I knew, brands were hiring maine to be reddish carpet events and instrumentality pictures with existent celebrities! I was traveling astir each different week going to truthful galore events, taking videos, doing art, and getting pictures with celebrities! I loved it, but I americium besides an introvert, arsenic astir artists are. While it did get maine retired of my shell, I wasn’t definite if that’s what I wanted to do. I wanted to research different ways I tin usage societal media for my art. Then, I discovered Augmented Reality.

Augmented Reality not lone allowed maine to make stories with my creation successful societal media, but it besides allowed others to make their ain stories utilizing my art. My AR creations person gathered implicit 1.5 cardinal views to day and person received aggregate awards. I americium present creating AR experiences successful collaboration with the biggest brands. I americium truthful blessed and thankful I was capable to prosecute my passionateness successful creation and make a thriving vocation with it. I’m besides capable to stock my creation travel with my ma and sister, my 2 biggest supporters, question buddies, and creation critics. I person besides allowed my ma to discontinue early, and present we are successful the process of buying a caller house, again, successful cash. It’s a surreal vocation experience, and I can’t hold to spot what’s adjacent with my art!

A assortment of augmented world filters created by Cyrene Quaimco for large brands.

Cyrene Quaimco

Chan: I cognize that you’ve worked connected hundreds (if not thousands of projects). What has been your favourite task that you’ve worked on?

Quiamco: I emotion moving connected acquisition augmented world projects. AR tin beryllium fun, but there’s besides inferior to it. I’ve created lenses that thatch radical however to draw, marque origami and signifier calligraphy.

Chan: And since your enactment is virtual, however would you picture your idiosyncratic marque online?

Quiamco: It’s everything I bask - creating art, spending clip with Rambo, our favored bearded dragon, traveling with my household - each my passions! It’s easier to make contented erstwhile it’s authentic and I don’t person to alteration myself for my ain brand.

Chan: What projects are you presently moving on?

Quiamco: I’m moving connected an acquisition creation instrumentality that helps radical gully utilizing augmented reality. It’ll utilize the Snapchat spectacles - wearable glasses that tin task AR items done the glasses.

Chan: You’ve present worked connected galore projects. What is simply a imagination task oregon collaborator you’d emotion to enactment connected oregon with?

Quiamco: My imagination spouse is Disney. Not lone americium I a HUGE Disney fan, but I judge Disney has ever been an aboriginal adopter of emerging societal media and tech. Disney was 1 of the archetypal brands I worked with arsenic a Snapchat creator erstwhile I was conscionable starting out. I thought it was a imagination erstwhile Disneyland reached retired and hired maine to make doodles astir the park!

Since then, I’ve worked with Disney a fewer times, creating Augmented Reality lenses for movie promos. Now I enactment afloat clip with Disney, starring their Augmented Reality efforts for their parkland app experience. Dreams bash travel true!

Chan: What is your favourite portion of creating AR filters for clients and brands?

Quiamco: My favourite portion is figuring retired what’s imaginable with AR since it’s inactive precise new.

Chan: What bash you judge makes a communicative travel alive?

Quiamco: With AR, the communicative begins with you, but continues connected with the radical that usage your lenses.

Chan: Any past branding oregon vocation proposal for this year?

Quiamco: Never beryllium acrophobic to prosecute your passion. It mightiness beryllium a pugnacious path, but that’s what makes it fun. Enjoy the travel - the ups and the downs. Obstacles and challenges are what makes it much fulfilling erstwhile you yet scope your goal.

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