New Twitter proprietor Elon Musk has deed retired astatine Apple - claiming it has threatened to artifact his societal web from its app store without explanation.
The world's richest man, who took the institution private past period for $44bn (£36.7bn), besides said the iPhone shaper has "mostly stopped advertising" connected his platform.
Musk wrote successful a tweet: "Do they hatred escaped code successful America?"
And helium besides said successful a connection that tagged Apple's main enforcement Tim Cook: "What's going connected here?"
Apple was Twitter's biggest advertiser successful the archetypal 4th of this twelvemonth - spending $48m (£40m) connected ads connected the societal network.
This accounted for 4% of the company's gross successful that period, the Washington Post reported, citing an interior Twitter document.
The world's astir invaluable steadfast spent an estimated $131,600 (£110,000) connected Twitter ads betwixt 10 and 16 November - down from $220,800 (£184,000) betwixt 16 and 22 October, the week earlier Musk closed the Twitter deal, according to advertisement measurement steadfast Pathmatics.
If the institution was to artifact Twitter from its app store, caller users would not beryllium capable to download the Twitter app connected their iPhones and iPads, and existing users would beryllium incapable to entree updates.
Among the database of grievances tweeted by Musk was the 30% interest that Apple charges bundle developers for in-app purchases, with Musk posting a meme suggesting helium was consenting to "go to war" with the tech elephantine alternatively than paying the commission.
Apple did not instantly respond to requests for remark pursuing Musk's outspoken comments.
The committee interest could impact his attempts to summation subscription gross astatine Twitter, successful portion to marque up for the exodus of advertisers implicit contented moderation concerns.
Musk earlier this period said his institution had seen a "massive" driblet successful revenue.
Companies including nutrient steadfast General Mills and car shaper Audi of America person stopped oregon paused advertizing connected Twitter since the acquisition.
Musk has laid disconnected thousands of workers, with cuts expected to person a important interaction connected contented moderation.
The billionaire brag of Twitter and Tesla claimed Apple was pressuring Twitter implicit moderation demands.
Click to subscribe to the Sky News Daily wherever you get your podcasts
The alleged action, not confirmed by Apple, wouldn't beryllium antithetic arsenic the institution has routinely enforced its rules and antecedently removed apps specified arsenic Parler.
Parler, which is fashionable with US conservatives, was restored by Apple successful 2021 aft the app updated its contented and moderation practices.
/cdn.vox-cdn.com/uploads/chorus_asset/file/24020034/226270_iPHONE_14_PHO_akrales_0595.jpg)
English (US)