EuroLeague has teamed up with YBVR to broadcast prime games successful virtual world (VR) connected the elite continental hoops competition’s EuroLeagueTV over-the-top (OTT) service.
Confirmed:
- The 26th January matchup betwixt Real Madrid and Barcelona volition beryllium the archetypal crippled to aerial successful VR
- VR sum volition beryllium offered sum successful each countries wherever EuroLeagueTV is available
- Fans successful US volition beryllium capable to entree VR games done the Xtadium level connected Meta Quest
- Users volition beryllium capable to power betwixt 180 and 360-degree cameras positioned astir the court
- Xtadium volition besides supply unrecorded statistical overlays and let fans to big ticker parties with different users
Context:
EuroLeague has antecedently collaborated with YBVR for the past 2 editions of its Final Four events successful Belgrade and Cologne, enabling fans to entree the live-game VR experience.
Comment:
“We’re looking to make a caller avenue for monetisation,” Andreas Suarez, YBVR’s manager of immersive sports, told SportsPro astir the EuroLeague concern past year.
“Sports teams and leagues person sold vigor rights, past TV rights and present there’s different mean – virtual reality. I deliberation those that presumption themselves aboriginal volition person a batch of the homework already done and truthful volition beryllium well-placed erstwhile this becomes a beardown concern line.”
Coming next:
The hoops satellite continues to incorporated VR technologies to scope caller fans. The National Basketball Association (NBA) precocious expanding its concern with Meta to livestream 52 games successful VR connected Meta Horizons.
By taking a akin approach, EuroLeague is hoping to link with younger audiences by delivering an in-arena acquisition for fans watching astatine home.