Upland, a reflector metaverse that replicates real-world locations successful virtual world announced connected Wednesday (Nov. 11) that it has begun a multiyear concern with FIFA that volition commencement with the motorboat of a World Cup colony successful Upland’s Qatar to observe the Qatar 2022 World Cup.
Unlike erstwhile Upland metropolis openings, spot successful Qatar won’t beryllium publically disposable but volition beryllium awarded to players during the tourney arsenic prizes for assorted activities and challenges.
The institution volition besides beryllium hoping to pat into booming involvement successful soccer-themed integer collectibles by minting a bid of Qatar 2022 non-fungible tokens (NFTs) for Upland players to collect.
Related: Liverpool FC Expands NFT Fantasy Sports Partnership With Sorare
Conceived arsenic a spot trading metaverse acquisition with its ain integer economy, Upland players bargain and merchantability spot for either U.S. dollars oregon the metaverse’s autochthonal currency UPX. Traveling astir the virtual satellite is besides designed to imitate existent life, though overmuch quicker and cheaper.
Players wanting to sojourn Upland’s Qatar for the World Cup volition beryllium capable to acquisition a formation for astir $5 and volition beryllium capable to get determination successful astir a 5th of the existent aerial question time.
What’s more, Upland isn’t the lone metaverse task getting successful connected the World Cup action.
With little than 2 weeks to spell earlier the opening ceremony, Roblox’s FIFA World volition beryllium hosting games and events passim the tournament.
Meanwhile successful the Spatial.io metaverse, Luxury Swiss watchmaker Hublot this week unveiled the Hublot Loves Football Metaverse Stadium.
As portion of the Hublot Loves Football campaign, dedicated exhibitions equipped for immersive virtual world experiences of the stadium volition popular up adjacent to Hublot Boutiques Doha, Kuala Lumpur, Singapore, Indonesia, and Thailand passim November.
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