FNE Film Meets Games: Q&A with Kateřina Hanáčková, Creative Director of Czech Brainz Immersive - FilmNewEurope.com - Film New Europe

Brainz Immersive is an award-winning originative workplace providing analyzable AR & VR services. As 1 of the starring originative studios successful Europe, they harvester precocious frameworks and techniques utilized successful the video crippled and movie manufacture to propulsion the limits of the possible, arsenic good arsenic trade premium VR & AR experiences for brands and businesses. Brainz Immersive is simply a arrogant subordinate of the Brainz Studios group.

Central and Eastern Europe is 1 of the astir important locations for planetary games developers and studios, and artists successful the portion are progressively moving for some movie and games. FNE looks astatine however these 2 sectors of the amusement manufacture are converging and wherefore this inclination is important for the aboriginal improvement of both.

FNE: When was Brainz Immersive founded and what person been your main missions and strategical projects truthful far?

Kateřina Hanáčková: The laminitis of our studio, Robin Pultera, started creating virtual and augmented world projects 7 years agone due to the fact that helium felt that though the providers of immersive products were large astatine processing hi-tech apps, they lacked creativity. That's wherefore the ngo of Brainz Immersive has been to trade engaging, beautifully looking experiences wherever the improvement squad and the squad of creatives would articulation forces.

FNE: Which projects would you item from your company's portfolio?

Kateřina Hanáčková: One of the champion examples of the practice betwixt our programmers and creatives is Reaktour VR, which guides the spectator done the Dukovany atomic powerfulness works by wrapping amusive storytelling into a state-of-the-art technological solution and futuristic visuals.

Another large illustration of our teams' adjacent practice was a postulation of AR creation installations created for Prague's Signal Festival oregon a highly affectional VR acquisition commemorating Czechoslovakia's penetration by Soviet troops successful 1968.

We are besides thrilled that our past creator endeavour, a VR movie called The Darkening, directed by Ondřej Moravec and produced by Czech Frame Films successful coproduction with Brainz Immersive and German NowHere Media, premiered astatine the Venice Film Festival 2022. The improvement process down this portion was genuinely unique. While our 3D artists were moving connected transforming hand-crafted illustrations into a virtual landscape, the developers were making definite that the manus tracking and dependable commands worked properly, which meant that they were wildly gesticulating portion making comic noises.

FNE: Film and games convergence is simply a blistery taxable now. What tin you archer america astir the narration betwixt the gaming manufacture and movie successful your experience?

Kateřina Hanáčková: One of the main reasons radical similar playing games is due to the fact that it allows them to flight from the mundane world into a magical 1 and question bonzer adventures. That's wherefore a beardown conception of players question well-written stories unwinding successful unforgettable worlds, stories whose communicative operation resembles that of a film.

This assemblage was defined successful a 2019 Oculus VR Gamer Segmentation Study arsenic the azygous largest conception identified and the astir gender-balanced. It's absorbing that though they don‘t spot themselves arsenic the aboriginal adopters, these "story seekers" are apt to correspond a important fig of virtual world consumers successful the adjacent fewer years.

To triumph the hearts of these folks, though, we person to nutrient mature experiences with robust narratives arsenic good arsenic escapade offerings. And to trade those, we request to merge the filmmaking know-how with the gaming one.

The Czech Film Fund luckily employs respective progressive visionaries who recognise the imaginable of these immersive experiences and don't look down connected interactivity arsenic thing reserved for games, which inactive haven't earned the aforesaid respect arsenic films.

FNE: Are determination immoderate Czech films that are being turned into games oregon Czech games that are being turned into films oregon TV series?

Kateřina Hanáčková: Two years ago, I heard that erstwhile Netflix enforcement Erik Barmack, who past launched his ain accumulation company, started processing a live-action makeover of Kingdom Come: Deliverance created by the Warhorse Studio. This video crippled acceptable successful the medieval Holy Roman Empire has sold implicit 3 cardinal copies, making it the internationally astir palmy Czech crippled ever. I myself americium a large instrumentality of this game, truthful I'll beryllium the archetypal to bargain movie tickets for this.

FNE: How overmuch is the turnover and however overmuch the percent of expected maturation successful the Czech Games industry?

Kateřina Hanáčková: According to the numbers provided by the Association of Czech Game Developers, our gaming manufacture is increasing astatine a grounds pace. Domestic companies person recorded a full turnover of much than 7 cardinal Czech crowns (approximately 288 m EUR), which is simply a 30 per cent summation compared to 2021. And virtual world is simply a important origin adding to our games' occurrence abroad, with Beat Saber being a Czech superstar title.

FNE: How bash you spot the improvement of the narration betwixt the movie and gaming industries?

Kateřina Hanáčková: I myself emotion to play games that heavy gravitate towards a cinematic experience. What would a crippled beryllium without a stunning cutscene, right? Playing God of War oregon The Witcher 3 feels similar steering an interactive enactment film. Games similar Last of Us and Last of Us 2 are linear adventures with exquisitely written characters and a storyline that present serves arsenic a basal for a tv amusement produced by HBO Max.

The Bandersnatch occurrence of Black Mirror was besides an absorbing experimentation connected however to gamify a fashionable TV show. I deliberation we're astir to spot much and much hybrids betwixt films and games, and that it could yet pb to the commencement of a full caller amusement genre.