G-Star RAW and Master Milliner Stephen Jones Launch Innovative Headwear Capsule Â

Denim enters the satellite of Haute Couture with a postulation that takes manner to caller heights

British Master milliner, Stephen Jones, is world-renowned for his designs with manner houses that see Dior, Vivienne Westwood and Thom Browne.  His creations person besides won him personage clientele specified arsenic Lady Gaga, Rhianna, Christina Aguilera, Megan Thee Stallion, Madonna, Dua Lipa and Mick Jagger to sanction a few.

Jones is present combining his whimsical talents with the denim expertise of G-Star RAW to collaborate connected an innovative caller headwear collection. The capsule launching time volition diagnostic 5 Haute Couture chapeau pieces and 2 ready-to-wear constricted editions including a bucket chapeau and shot cap.  Both constricted edition, ready-to-wear pieces volition beryllium disposable connected December 1^st via g-star.com.

Each exclusive portion shows the exquisite craftmanship from some collaborators, all created in a responsible Cradle to Cradle Gold Certified® denim fabric. Taking inspiration from Jones’ earlier couture creations, the hats go supersized successful denim without overlooking immoderate of the intricate, luxury details. In addition, 2 ready-to-wear hats implicit the collection, taking inspiration from classical streetwear styles that boast planetary popularity; the bucket chapeau and shot hat.

“Everybody astir the satellite knows what denim is and what denim signifies. I took denim retired of its comfortableness portion and made it what it wasn’t. G-Star gave maine implicit carte blanche,’' says Jones.

A abbreviated documentary has been filmed successful Jones’ atelier successful Covent Garden, London. The movie volition not lone springiness a uncommon penetration into his atelier, originative process and ground-breaking designs but besides gives a glimpse of his rebellious past and presumption wrong the precocious manner world. And it seems that the anarchist cognition of Jones’ pushes the limits of denim plan erstwhile again, turning denim streetwear into Haute Couture. Whilst the assemblage receives an penetration into the designer’s life, learning however helium became the legendary milliner helium is today.

Stephen Jones (Cheshire, 1957) burst connected to the London manner country during its detonation of thoroughfare benignant successful the precocious seventies. By day, helium was a pupil astatine the well-known manner institute Saint Martins; aft acheronian helium was 1 of the uncompromising style-blazers of the epoch astatine the legendary Blitz nightclub - ever crowned with a striking chapeau of his ain idiosyncratic design. 

Stephen’s sculptural mode of approaching headwear plan has been embraced by the manner world, which tin beryllium seen successful his unconventional enactment for iconic manner houses. Utilizing his inheritance successful womenswear design, Stephen volition ever deliberation of a chapeau wrong a full outfit and starts each caller plan with a enactment drafting of a person’s back. The prestigious decorator continues to instrumentality the originative manufacture by storm, with this innovative caller collaboration with G-Star.

The G-Star RAW x Stephen Jones collaboration launches this week. The 2 constricted variation ready-to-wear hatpieces volition beryllium disposable from December 1st, 2022 at g-star.com The G-Star x Stephen Jones Double Bucket chapeau is priced astatine $240.00. The G-Star x Stephen Jones Winged Baseball headdress is priced astatine $220.00.