Key drivers of specified an exceptional maturation complaint tin beryllium credited to the upward request for precocious workout sessions backed by Augmented Reality (AR) and Virtual Reality (VR)-driven training.
– By Jitendra Chouksey
Ever since the COVID-19 pandemic commenced, the satellite has witnessed an unprecedented technological boom, with each assemblage taking an online crook to guarantee survival. The fittingness industry, too, adopted a integer way with the closure of gyms and different fittingness centres amid the prolonged lockdowns. During the past 2 years, the assemblage saw an accelerated momentum of cutting-edge technologies similar Artificial Intelligence (AI). As per a study by Allied Market Research, the online fittingness manufacture has been steadily increasing astatine a CAGR of 33.1 per cent and would expectedly scope $59.231 cardinal by 2027. The study highlights that the cardinal drivers of specified an exceptional maturation complaint tin beryllium credited to the upward request for precocious workout sessions backed by Augmented Reality (AR) and Virtual Reality (VR)-driven training.
The accrued integer adoption successful the wellness & fittingness market
In a bid to flooded the barricades and cater to the caller normal, fittingness enterprises are undergoing accelerated technological breakthroughs and offering virtual fittingness classes, at-home fittingness equipment, adept consultations, and holistic training. Besides, on-ground gymnasiums and fittingness studios person shifted their full online concern exemplary to enactment applicable and conscionable lawsuit expectations.
Owing to the phenomenal easiness and convenience of moving retired from home, fittingness enthusiasts presently similar to workout successful the privateness of their homes with their ain equipment. New-age technologies, including Machine Learning (ML), Artificial Intelligence (AI), and astute wearables, person been facilitating these progressions, thereby transforming the fittingness marketplace by allowing fittingness enthusiasts to ever-increasingly absorption connected their wellness and prioritise their wellness journeys. Here are much details connected however technological advancements are reshaping the fittingness manufacture landscape.
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Wearable Technology
Wearable exertion (like astute watches, astute shoes, astute helmets, etc.) had already gained momentum overmuch earlier the lockdowns. However, smartwatches have go a household sanction among modern youths station the pandemic phase. Even manufacture reports suggest that the Indian wearables marketplace volition exponentially turn to $80.43 cardinal astatine a CAGR of 21.63 per cent from 2019 to 2025. These wearable gadgets assistance cheque regular steps taken, bosom rate, and pulse complaint truthful that fittingness enthusiasts tin support way of their wellness information to stay acceptable and healthy. These gadgets besides enactment macro tracking, checking humor pressure, advancement mentoring, rep counting, etc., alongside influencing radical to enactment motivated and pb a steadfast lifestyle.
Artificial Intelligence-driven training
Today, fittingness apps that capitalise connected AI connection users galore features related to tracking aggregate wellness parameters. By simply installing the circumstantial exertion connected the phone, users tin rapidly cheque the fig of calories they pain daily, measurement their accent levels, bosom rate, steps taken, and galore different invaluable features. These AI-enabled features successful a azygous app travel to people’s rescue, particularly successful a fast-paced satellite wherever they don’t person capable clip to cheque their wellness parameters separately connected antithetic devices daily. Besides, these new-age fittingness apps, being much consumer-tailored, supply unrecorded trainer instructions, AI-driven tracking of monitoring workouts successful real-time, and personalised fare planning. These apps besides nonstop reminders to portion water, instrumentality a interruption from moving connected laptops, and bash a speedy walking league aft prolonged inactivity. Additionally, AI enabled solutions aiding coaches to beryllium much productive by providing wide insights connected the client’s wellness based connected assorted parameters collected from wearable devices.
Final words
To summarize, precocious technologies similar astute wearables, Artificial Intelligence, and Machine Learning person go an irrefutable world successful the Indian fittingness industry. With specified tech prospects successful place, fittingness businesses shall continuously grow, with unsocial features often incorporated into fittingness apps and physics devices. This way, fittingness enthusiasts tin remotely bash exercises with different radical with unparalleled spirits, motivation, and dedication, thereby contributing to the country’s breathtaking and thrilling fittingness revolution.
(Jitendra Chouksey is the laminitis & CEO of Fittr)