16 NOV 2022
Indonesian smartphone shipments were affected by rising costs successful Q3, probe institution IDC stated, predicting ongoing unit and a diminution successful full-year numbers.
IDC noted low-tier smartphones took the brunt of the deed successful Q3, with wide shipments down 12.4 per cent year-on-year to 8.1 cardinal units.
The stock of devices priced betwixt $100 to $200 dropped to 75 per cent of the full from 81 per cent successful 3Q 2021, with mid-range models priced betwixt $200 and $400 stable.
Vanessa Aurelia, subordinate marketplace expert astatine IDC Indonesia, pointed to “significant strengthening” successful shipments of models priced astatine much than $400 “as request determination stayed comparatively inelastic” compared with little tiers.
IDC noted user purchasing powerfulness and wide request was impacted by higher ostentation and volatile speech rates.
Samsung was the lone vendor successful the apical 5 to registry growth, moving from 4th spot to 2nd connected a 21.6 per cent stock connected shipments of 1.8 cardinal units, up 14.6 percent.
Oppo maintained its apical spot with a 22.9 share, though shipments fell 5.7 per cent to 1.9 million.
Vivo fell from 2nd to 3rd connected an 18.8 per cent stock arsenic shipments fell 20.2 per cent to 1.5 million.
Xiaomi dropped to 4th from 3rd connected a 13.6 per cent stock and shipments 28.9 per cent little astatine 1.1 million.
Realme remained 5th with a 11 per cent stock with shipments down 23.6 per cent to 900,000.
Author
Joseph Waring
Joseph Waring joins Mobile World Live arsenic the Asia exertion for its caller Asia channel. Before joining the GSMA, Joseph was radical exertion for Telecom Asia for much than 10 years. In summation to penning features, quality and blogs, he...