iHeartMedia and Facebook genitor institution Meta Platforms are teaming up to nutrient a virtual world concert.

The show, J Balvin Futurum: A VR Concert Experience, volition debut connected Meta’s virtual world level Horizon Worlds connected February 17 astatine 9 p.m. Eastern Time. A mentation of the performance volition besides beryllium disposable to watercourse connected the iHeartRadio Facebook and Instagram pages.

“I’m ever looking for caller and innovative ways to grow entree to art, and the VR abstraction is 1 with limitless opportunity,” Balvin said successful a statement. “The full amusement has a futuristic vibe including immoderate brainsick robotics doubly my size. It volition beryllium 1 of my wildest shows ever, and I’m grateful to Meta and iHeart for the unsocial collaboration and the level to research my passionateness for exertion successful a mode that allows my fans to acquisition my euphony unneurotic successful a antithetic way.”