Ferrari Trento is the 'Official Spray' of Formula 1® Racing; Photo courtesy of Ferrari Trento
Who among america has not dreamt of racing a Mercedes W13 or a McLaren MCL36 in a Formula 1® Gran Prix? Waiting astatine a stoplight, we glimpse astatine the operator to our right, proceeding successful our caput the accepted “It's lights retired and distant we go!” While we mightiness ne'er person the accidental to circular the Porsche Curves astatine Circuit de la Sarthe, successful Le Mans, France, we tin quaff (or spray) the aforesaid sparkling vino that Lewis Hamilton and Max Verstappen bask upon the winner’s podium.
As the “Official Sparkling Wine of Formula 1®,” Ferrari Trento provides the celebratory bubbly enjoyed by—and sprayed by and upon—the car racing victors. Located successful bluish Italy, successful the tiny municipality of Trento, the 3rd generation, family-owned Ferrari Trento produces Italy’s astir awarded sparkling wines, continuing a contented begun successful 1902 by Giulio Ferrari. Named 5 times arsenic “Sparkling Wine Producer of the Year” by The Champagne and Sparkling Wine World Championships, Ferrari Trento and its luxury wines person seldom needed an introduction, yet the Ferrari Trento logo is present much unmistakable than ever, acknowledgment to the company’s concern with Formula 1® racing.
Ferrari Trento's room of wines, arsenic seen astatine the winery's Locanda Margon. Photo by Fran Miller
The concern is fortified by a tendency to springiness back, well-illustrated by the 2 entities’ auction of a Ferrari F1® Podium Jeroboam bottle, signed by each of the drivers astatine the 2023 FIA Formula One World Championship who would person participated successful May’s canceled-due-to-flooding Imola Grand Prix. Proceeds enactment Emilia-Romagna flood victims. Throughout the F1® season, proceeds from the auction of signed Jeroboams (by the 3 winners) are donated to Race Against Dementia.
In the Ferrari Trento Cellars, Trento, Italy. Photo by Fran Miller
From its popular Maximum line of Blancs de Blancs and Rosé, to the outstanding Perlé Line, to the supremely elegant Giulio Ferrari Riserva del Fondatore Trentodoc, Ferrari Trento’s sparkling wines marque immoderate lawsuit consciousness similar a podium celebration. To imbibe is to acquisition and bask “the Italian creation of living.”