Former Health Secretary Matt Hancock has announced the closure of his app.
The Matt Hancock MP app debuted successful 2018 with a committedness to fto his West Suffolk constituents travel his latest quality and "promote a healthy, unfastened and impartial debate".
In his last station helium said it was "time to bid a fond farewell" to what helium called an "iconic" app.
But the verdicts of its humble fig of users person been much mixed, with immoderate mocking its impact.
Mr Hancock was the archetypal MP to motorboat an app. The then-culture caput greeted caller users with a video saying: "Hi I'm Matt Hancock and invited to my app."
Not each of them were who they appeared to be, though. The app was initially trolled and mocked by users, with immoderate impersonating politicians specified arsenic Ed Balls, Donald Trump and Liz Truss.
In his farewell station connected the app, Mr Hancock claimed it had secured "multiple exclusives" - specified arsenic his backing of Rishi Sunak's enactment campaign.
Mr Hancock said fans acrophobic astir being without his latest updates should "fear not", urging them to travel him connected TikTok wherever helium has 156,000 followers.
He signed disconnected with "thanks for the memories and spot you each soon" and the hashtag: #allgoodthingsmustcometoanend.
The determination to unopen down the app aft 5 years comes soon aft Mr Hancock announced he would basal down arsenic West Suffolk MP astatine the adjacent election, pursuing a backlash to his quality connected ITV's I'm A Celebrity... Get Me Out of Here.
Mr Hancock was suspended from the Conservative enactment for joining the I'm A Celebrity amusement and is presently an autarkic MP.
Mastodon v Matt's app
The Matt Hancock MP app was 1 of respective which enjoyed a caller flurry of enactment arsenic users joked astir it becoming an alternate to Twitter amid Elon Musk's takeover of the company.
But portion decentralised societal web Mastodon enjoyed millions of caller users, the Matt Hancock app attracted irony-laced reviews connected Apple's App Store.
One idiosyncratic described it mockingly arsenic a "truly a beingness changing experience".
Another wrote wryly: "Delete your phone, get this app instead. You won't regret it."