Meta and Luxottica confirmed enactment connected caller astute glasses.
The 2 companies collaborated connected astute glasses that shipped past year, Ray-Ban Stories. Stories are fundamentally camera glasses for taking hands-free archetypal idiosyncratic photos and videos. They besides person speakers and a microphone for euphony and telephone calls but determination is nary show of immoderate sort. Snapchat has been selling a akin product, Spectacles, since 2017.
Meta CEO Mark Zuckerberg noted that this is simply a abstracted task from the “true AR glasses” the institution is moving on, indicating that adjacent if these glasses person a display, they won’t beryllium capable to spot virtual objects successful your environment.
In April The Information reported Meta plans to motorboat a 2nd procreation of Ray-Ban Stories successful 2023. Separately, The Verge reported Meta plans to motorboat non-AR astute glasses with a heads-up display, codenamed Hypernova, successful 2024. It’s unclear if Hypernova is the 2nd procreation Stories, a further successful the aboriginal 3rd generation, oregon thing other entirely.
EssilorLuxottica has a near-monopoly connected the eyewear marketplace worldwide – its brands similar Ray-Ban and Oakley are immoderate of the astir recognizable connected the planet. Maintaining this concern could beryllium a cardinal constituent of Meta’s strategy to instrumentality connected Apple aboriginal this decade.
David Heaney
Writes astir VR & AR exertion quality & manufacture trends. Usually connected VR Download.