Shimmy Launches iPhone Workout Advent Calendar For A Feel-Good Holiday Season - Yahoo Finance

1 year ago 48

Baby2Baby Ambassador Jessica Alba and NBA All-Star Chris Paul Share Support of New Philanthropic Fitness App

, /PRNewswire/ -- Shimmy, a 501(c)(3) non-profit connected a ngo to get America moving this vacation season, launches a escaped iPhone app designed arsenic an advent calendar.

While astir presumption January arsenic the clip to physique caller wellness habits, Shimmy is sparking a question to get radical moving retired during December, erstwhile Americans workout little than immoderate different month. The holidays – portion joyful – travel alongside stressful household gatherings, Seasonal Affective Disorder, and a 37% uptick successful bosom attacks connected Christmas Eve.

Starting December 1st, Shimmy is launching a 25 day, no-cost situation that volition motivate Americans to determination their assemblage each time until Christmas. Shimmy features a radical of divers trainers who pb videos ranging from Bollywood cardio to boxing and yoga. Through encouraging 7 minutes of question per day, Shimmy aims to beforehand intelligence and carnal wellness, on with a consciousness of togetherness and assemblage during the engaged vacation season. With giving backmost astatine its core, Shimmy is donating $25 to foundation connected behalf of each idiosyncratic who completes the afloat workout calendar.

Today, 2 notable mission-driven organizations volition stock their enactment of the philanthropic challenge. Baby2Baby Ambassador Jessica Alba is helping footwear disconnected the situation to enactment Baby2Baby, a nationalist non-profit enactment that provides children surviving successful poorness with diapers, covering and each the basal necessities that each kid deserves. NBA All-Star Chris Paul is besides starring his fans to articulation the situation successful enactment of the Chris Paul Family Foundation, which strives to positively interaction individuals and communities by leveling the playing tract successful Education, Sports, and Life.

"As a ma of 2 young children, I request assistance uncovering clip to determination my assemblage each day," says Kaitlyn Krieger, Co-Founder and Executive Director of Shimmy. "We anticipation Shimmy volition assistance each kinds of radical physique a regular question habit, and link with their loved ones portion they're astatine it. That's wherefore we built successful immoderate playful sharing features, similar a GIF shaper and emoji calendar. What amended mode to observe the holidays than motivating your friends and household to beryllium healthy?"

Krieger recruited Co-Founder Nina Samarguliani, who astir precocious led merchandise plan astatine Tonal, for her fittingness expertise. "We astatine Shimmy attraction astir delivering amusive and engaging workout experiences that springiness radical an vigor boost successful a abbreviated play of time," Nina says.

"I'm truthful excited to beryllium a portion of this inspiring project," says Marnie Alton, Shimmy Trainer and CEO and Founder of M/BODY. "To me, Shimmy offers the cleanable operation of 2 unthinkable things - fittingness and community. Committing to conscionable 7 minutes of question per time with Shimmy offers a flexible, joyful mode to marque definite your well-being is beforehand and halfway passim the busiest clip of the year.

Shimmy is escaped and disposable for download successful the App Store here, you tin besides travel the travel astatine @lets_shimmy connected Instagram.

About Shimmy

Shimmy is simply a 501(c)(3) with a ngo to get America moving. The escaped Shimmy iPhone app is designed similar an advent calendar, astonishing users with a "fun size" workout video each time starting Dec 1, 2022. Shimmy moves tin easy beryllium shared with household and friends, and Shimmy volition marque a charitable donation for users Shimmying done each 25 workouts. https://www.shimmy.org

Media Contact
Kaitlyn Holohan
kaitlyn@ihpr.us