Smartphone Shipments Suffer the Largest-Ever Decline with 18.3% Drop in the Holiday Quarter and a 11.3% Decline in 2022, According to IDC Tracker - IDC

NEEDHAM, Mass., January 25, 2023 – Worldwide smartphone shipments declined 18.3% twelvemonth implicit twelvemonth to 300.3 cardinal units successful the 4th fourth of 2022 (4Q22), according to preliminary information from the International Data Corporation (IDC) Worldwide Quarterly Mobile Phone Tracker. The driblet marks the largest-ever diminution successful a azygous 4th and contributed to a steep 11.3% diminution for the year. 2022 ended with shipments of 1.21 cardinal units, which represents the lowest yearly shipment full since 2013 owed to importantly dampened user demand, inflation, and economical uncertainties. This pugnacious adjacent to the twelvemonth puts the 2.8% betterment expected for 2023 successful superior jeopardy with dense downward hazard to the forecast.

"We person ne'er seen shipments successful the vacation 4th travel successful little than the erstwhile quarter. However, weakened request and precocious inventory caused vendors to chopped backmost drastically connected shipments," said Nabila Popal, probe manager with IDC ' s Worldwide Tracker team. "Heavy income and promotions during the 4th helped deplete existing inventory alternatively than thrust shipment growth. Vendors are progressively cautious successful their shipments and readying portion realigning their absorption connected profitability. Even Apple, which frankincense acold was seemingly immune, suffered a setback successful its proviso concatenation with unforeseen lockdowns astatine its cardinal factories successful China. What this vacation 4th tells america is that rising ostentation and increasing macro concerns proceed to stunt user spending adjacent much than expected and propulsion retired immoderate imaginable betterment to the precise extremity of 2023."

"We proceed to witnesser user request dwindle arsenic refresh rates ascent past 40 months successful astir large markets," said Anthony Scarsella, probe manager with IDC's Worldwide Quarterly Mobile Phone Tracker. "With 2022 declining much than 11% for the year, 2023 is acceptable up to beryllium a twelvemonth of caution arsenic vendors volition rethink their portfolio of devices portion channels volition deliberation doubly earlier taking connected excess inventory. However, connected a affirmative note, consumers whitethorn find adjacent much generous trade-in offers and promotions continuing good into 2023 arsenic the marketplace volition deliberation of caller methods to thrust upgrades and merchantability much devices, specifically high-end models."

Notes:

• Data are preliminary and taxable to change.

• Company shipments are branded instrumentality shipments and exclude OEM income for each vendors.
• The "Company" represents the existent genitor institution (or holding company) for each brands owned and operated arsenic a subsidiary.
• Figures correspond caller shipments lone and exclude refurbished units.

About IDC Trackers

IDC Tracker products supply close and timely marketplace size, vendor share, and forecasts for hundreds of exertion markets from much than 100 countries astir the globe. Using proprietary tools and probe processes, IDC's Trackers are updated connected a semiannual, quarterly, and monthly basis. Tracker results are delivered to clients successful user-friendly Excel deliverables and on-line query tools.

For much accusation astir IDC's Worldwide Quarterly Mobile Phone Tracker, delight interaction Jackie Kliem astatine 508-988-7984 and jkliem@idc.com.

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About IDC

International Data Corporation (IDC) is the premier planetary supplier of marketplace intelligence, advisory services, and events for the accusation technology, telecommunications, and user exertion markets. With much than 1,300 analysts worldwide, IDC offers global, regional, and section expertise connected technology, IT benchmarking and sourcing, and manufacture opportunities and trends successful implicit 110 countries. IDC's investigation and penetration helps IT professionals, concern executives, and the concern assemblage to marque fact-based exertion decisions and to execute their cardinal concern objectives. Founded successful 1964, IDC is simply a wholly owned subsidiary of International Data Group (IDG), the world's starring tech media, data, and selling services company. To larn much astir IDC, delight sojourn www.idc.com. Follow IDC connected Twitter astatine @IDC and LinkedIn. Subscribe to the IDC Blog for manufacture quality and insights.

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