Twitter: Elon Musk blames 'activist groups' for earnings drop

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Elon MuskImage source, Getty Images

Image caption,

Mr Musk has been looking for ways to chopped costs and marque wealth successful antithetic ways from the platform

Elon Musk, the caller proprietor of Twitter, has blamed "activist groups pressuring advertisers" for a "massive driblet successful revenue" arsenic the institution makes sweeping occupation cuts successful an effort to prevention money.

The billionaire proprietor of Tesla tweeted that "activists" raising concerns astir however Twitter is moderated are "trying to destruct escaped code successful America".

It came arsenic Twitter made wide occupation cuts astir the satellite connected Friday.

Reports suggested that thousands of Twitter unit mislaid their jobs.

Volkswagen is among the brands that has stopped advertizing connected Twitter since Mr Musk bought the societal media company.

"We are intimately monitoring the concern and volition determine astir adjacent steps depending connected its evolvement," Europe's biggest carmaker said.

On Thursday, nutrient shaper General Mills, which owns brands including Cheerios and Lucky Charms, did the same.

It said it was continuing to show the societal media company's "new direction" and wanted to "evaluate [its] selling spend".

Other brands to person paused paid enactment connected the level see car firms General Motors, and Audi and drugs elephantine Pfizer.

Almost each of Twitter's gross presently comes from advertising.

Online information groups and campaigners person expressed concerns astir Mr Musk's plans to unbend contented moderation and reverse imperishable Twitter bans fixed to arguable figures including erstwhile US president Donald Trump.

Mr Musk has been looking for ways to chopped costs and marque wealth successful antithetic ways from the platform, including plans to complaint a monthly subscription interest for users to beryllium verified connected the platform.

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