Walmart Expands Smart Home Selection with Exclusive Roku Device Partnership - Retail TouchPoints

Walmart has launched a enactment of exclusive Roku astute location products, including information cameras, video doorbells, lighting and plugs. The items, which volition person connectivity with the Roku TV Operating system, volition beryllium disposable successful astir 3,500 Walmart stores opening Oct. 17.

Initial capabilities of the caller astute devices see letting users spot who is astatine their doorbell done their tv and utilizing Roku dependable distant to bring up video feeds. Roku Smart Home besides volition beryllium compatible with third-party dependable integrations.

“At Walmart, we are dedicated to providing our customers with exertion to simplify and heighten their lives astatine mundane debased prices,” said Laura Rush, SVP, Electronics, Toys and Seasonal astatine Walmart U.S. successful a statement. “Roku’s caller enactment of Smart Home devices, disposable exclusively in-store astatine Walmart, allows our customers to easy bask the information and convenience afforded by these caller products from Roku.”

The Roku products were developed successful concern with Wyze Labs and connection two-factor authentication (2FA), idiosyncratic information encryption and unafraid booting, among different information capabilities

“We’re expanding the Roku ecosystem for the tens of millions of households who already usage Roku devices — oregon anyone looking for a caller enactment to level-up their spaces with astute lighting, cameras and more,” said Mark Robins, VP, Roku Smart Home successful a statement. “With our caller enactment of products, we are arrogant to connection the convenience and delight of the astute home, combined with the value, prime and easiness of usage that consumers emotion from the Roku brand.”

The motorboat of an exclusive enactment of astute location items represents different mode Walmart is ramping up its contention with Amazon, which offers its ain astute location services done its Alexa dependable adjunct and related devices. Amazon besides precocious expanded its astute location capabilities done the acquisition of iRobot for astir $1.7 billion.