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https://www.wsj.com/articles/why-you-cant-find-wegovy-the-weight-loss-drug-11670108199
Novo Nordisk underestimated request for cause that went viral connected TikTok and YouTube
Novo Nordisk A/S flubbed the motorboat of its buzzy caller weight-loss cause Wegovy, missing retired connected hundreds of millions of dollars successful income and squandering a caput commencement earlier a rival could statesman selling a competing product.
Wegovy is among a new people of drugs that wellness regulators person approved to chopped the value of radical who are obese, a extremity agelong sought by doctors and patients. Their weight-dropping imaginable became a viral sensation connected societal media. Elon Musk tweeted astir Wegovy successful October. And a related cause for diabetes, Ozempic, is simply a blistery taxable successful Hollywood among celebrities seeking to enactment thin, according to doctors.