Will M&S virtual influencer MIRA attract younger consumers? - just-style.com

1 year ago 44
MIRA M&S Marks and Spencer virtual influencer

Marks & Spencer (M&S) is foraying into the abstraction of augmented world (AR) with the motorboat of its archetypal virtual influencer with manufacture experts connected the obstruction implicit whether it volition thrust customized among its desired younger assemblage base.

Subscribe to Just Style

Verdict Network

Join implicit 70,000 apparel manufacture professionals by unlocking afloat entree for just $1 (plus VAT if applicable)

Already a Member? LOGIN HERE

Just Style rank gives you:

  • Unlimited entree to Just Style contented including in-depth analysis, exclusive blogs, manufacture enforcement interviews and absorption briefings
  • Unbeatable marketplace sum from apparel sourcing and proviso concatenation issues, to emerging markets and manufacturing
  • Unrivalled apparel manufacture remark from journalists including Leonie Barrie, Michelle Russell, Hannah Abdulla and Beth Wright.

Want multi-user access? Explore our multi-user & firm memberships

70% of the apparel and textile companies successful the Forbes Global 2000 usage Just Style

Related Companies

Inspectorio

Cloud-Based Software for Supply Chain Management

WFX (World Fashion Exchange)

Cloud-Based Software for Fashion Brands, Apparel Manufacturers, and Consumer Goods Businesses (PLM, ERP, Virtual Showroom, Smart Factory, etc)

Read Entire Article